LUXURY ITALIAN FURNITURE BY OASIS<\/p>\n
Luxury Italian furniture brand Oasis does have a very impressive offering. Its arsenal takes the form of high-gloss, high-impact and high-quality contemporary designs worthy of the slickest urban loft or modern mansion; its oeuvre of full-room furniture suites, luxury bathroom furniture, contract furniture and installation lighting are evidence of its breadth of expertise; and its international fame is validated by its presence in over 25 countries around the globe.<\/p>\n
\u201cThe Oasis style is composed of a subtle blend of many elements,\u201d explains art director Federica Quaia, \u201cThe mix of precious materials, the colours and the fabrics which are always in line with international trends, the special care given to the finishings and the endless possibilities of customisation.\u201d It\u2019s difficult to argue with her \u2013 she is more familiar with the brand anyone. Along with her father Francesco and siblings Lorenzo and Francesca, she heads the brand \u2013 the third and fourth generation Quaias (respectively) to do so.<\/p>\n
But the family-run brand has even more by way of impressive feats than these. It has both a history and a vision for the future that can\u2019t fail to inspire. \u201cCourage, Tradition, Strong Identity\u201d \u2013 that\u2019s what is valued most in the Oasis world and it seems that that\u2019s what always has been.<\/p>\n
HUMBLE BEGINNINGS<\/p>\n
It was 1908 in Polcenigo, Italy, a small northeastern hillside village just 100 kilometres outside of Venice, and a young entrepreneur named Floriano Quaia had a dream, to create luxury Italian furniture that would last a lifetime. It was from Floriano\u2019s small carpentry workshop in the Friulian hills that the Oasis journey began. Courage indeed.<\/p>\n
\u201cItaly has centuries of traditions in artisanal skills \u2013 a spirit which can be felt and touched in every authentic Made in Italy product,\u201d explains Francesco Quaia, Floriano\u2019s grandson and the owner of Oasis who represents the third generation Quaia. Over the course of a century, it has been this artisanal spirit of his nation and the courage of his great-grandfather to take that first step into the unknown which has served as the brand\u2019s impetus for over 100 years.<\/p>\n
FULFILLING THE DREAM<\/p>\n
In 1945, nearly four decades after Floriano\u2019s foray into the furniture manufacturing world, his son Bernardo took advantage of the optimism of the post-war years by taking the next major step in the Oasis story. He turned his father\u2019s workshop into a real business and, in the ensuing years, his sons Francesco and, later, Floriano expanded the business. They built a factory and, in 1972, established Oasis\u2019 forerunner brand \u2013 Arredamenti Quaia.<\/p>\n
Arredementi Quaia\u2019s pieces were wholly designed and handmade in Italy \u2013 continuing to champion the country\u2019s renowned tradition for fine craftsmanship, style and passion. A trifecta which continues to this day. Here, then, is tradition.<\/p>\n
\u201cThe skilful hands of Oasis craftsmen create products using high-quality raw materials,\u201d says Lorenzo Quaia, \u201cThey bring to life bespoke projects, designed on custom needs and tastes. Oasis luxury Italian furniture [is a] \u201chaute couture\u201d gown, which will perfectly complement [environments] as if they were a second skin.\u201d<\/p>\n
EXPANDING THE EMPIRE<\/p>\n
But the art of reinvention courses through the veins of this brand and it wasn\u2019t long before the winds of innovation took the brand in a new direction. The 1980s saw Arredamenti Quaia rebranded as Oasis.<\/p>\n
The decade also marked the brand\u2019s entrance into the international design arena and, in 1980, the brand exhibited for the first time at Salone del Mobile \u2013 Europe\u2019s preeminent furniture design fair. It has been a staple of the \u201cSalone\u201d circuit ever since, much-loved by the design world\u2019s sophisticated set for its timeless inspirations and fine Italian craftsmanship rooted in tradition.<\/p>\n
THE OASIS LOOK<\/p>\n
Strongly influenced by the Art Deco era as well as that of iconic Italian design of the 40s and 50s, the Oasis designs stand out as modern-day classics. Collections are organised into cohesive suites; not in a staid or obvious way, but in a way that recalls the composed elegance of its early 20th century inspiration.<\/p>\n
\u201cOasis collections celebrate the icons of an era recognised for its refined and tasteful elegance: that period of the last century between the end of the 1920s and the second World War,\u201d Federica explains, \u201cFrom Art Deco, Oasis has taken the love for precious materials \u2013 marble, gold, bronze, leather, velvet, precious woods \u2013 the atmospheres of the Telefoni Bianchi movies [an Italian movie genre that imitated the Hollywood movies of the time; translates to \u201cwhite telephone\u201d], the timeless elegance of the bourgeois middle-class house, the \u201csalle de bain\u201d style for its gorgeous bathrooms\u2026 The result is a plethora of soft, inviting shapes, as evident in upholstered armchairs and rich velvet finishes or sizeable tables displaying tops in marble or gloss lacquer with precious metal elements or even in those vintage pieces such as writing desks and dressing tables which convey a sense of times gone by and are often overlooked in the modern age.\u201d This strong identity rounds off the brand\u2019s three-fold make-up.<\/p>\n
CREATING THE FUTURE<\/p>\n
Nowadays, it\u2019s the fourth generation who head the company, transitioning the Oasis brand into the 21st century, redefining the idea of luxury Italian furniture by drawing on the brand\u2019s heritage and planning its future. Even a glancing introduction to the brand\u2019s new logo sums up its penchant for eternal innovation: \u201cEvolution of a Brand, Evolution of a Company; Evolution of a Vision.\u201d The Oasis mark identifies each and every one of the brand\u2019s pieces \u2013 a stamp of approval the likes of which one could imagine Floriano might give.<\/p>\n
COMMITMENT TO EXCELLENCE<\/p>\n
Whilst his humble effort was just the beginning of the story, it was Floriano\u2019s ambition and vision for fine furniture making which remains; it is his founding tradition of Italian craftsmanship and understanding of timeless design that informs every single one of its designs; and it is his tenacity and commitment to excellence which has supported the Oasis empire for over a century.<\/p>\n
\u201cOasis does everything with great respect: respect for the clients, respect for the workers, respect for the environment,\u201d ensures commercial director Francesca, proudly, \u201cThat means that the materials come from certified suppliers, and that the company is always striving to make its clients happy and satisfied. A happy client is a returning client.\u201d<\/p>\n
\u00ab\u00a0Luxdeco News:\u00a0https:\/\/goo.gl\/ZLcMGm\u00a0\u00bb<\/p>\n","protected":false},"excerpt":{"rendered":"
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